Your meeting rooms just became broadcast studios

Brandlive and Synergy Sky logos on a blue background

Most enterprise organizations have already made a substantial investment in audio and video infrastructure. Zoom Rooms. Cisco hardware. Poly systems. Screens and cameras and audio infrastructure distributed across offices in every city they operate in. The rooms exist. The technology inside them is capable. And for the vast majority of town halls and leadership broadcasts, none of it gets used.

Instead, the CEO props up a laptop. The executive team dials in from their desks. The moment that deserved the full weight of the organization's communication infrastructure gets delivered through a webcam.

That changes with today's announcement.

Brandlive and Synergy SKY have integrated their platforms to bridge enterprise meeting room systems directly into Brandlive's products. What that means in practice: the room that already has the camera, the audio, and the screen becomes the broadcast studio. Executives present from a space built for it. Employees gather in meeting rooms around the world to watch together rather than alone at their desks. And the logistics that previously stood between a leader and a broadcast-quality appearance disappear.

"Production value is no longer an exception. It's the expectation," said Sam Kolbert-Hyle, CEO of Brandlive. "By partnering with Synergy SKY, we're helping customers create better content and more smiles."

The integration does not require new infrastructure. It activates the infrastructure organizations have already paid for, transforming it from a cost center into a command center for the human moments that define company culture.

It is available now for all Brandlive customers.

Read the full announcement here.