Ambition requires fuel. For Brandlive, that fuel has always been talent: the engineers, designers, and product thinkers who understand what enterprise video should be and have the capability to build it.
Brandlive's acquisition of Hubilo adds a significant impact to both.
Hubilo brings a 30-person research and development hub, with deep expertise in video technology, large-scale virtual events, and AI innovation. This was not a team assembled quickly to fill a gap. It is a team that has spent years solving hard problems at the intersection of video and enterprise scale, and has developed a point of view on where AI fits into that picture that aligned precisely with where Brandlive is heading.
The capabilities that this acquisition unlock are already being integrated into the Brandlive platform. AI-powered creative workflows that reduce the manual work of producing high-quality video. Intelligent analytics that help teams understand what their audiences are actually watching and why. Highlights, clips, and on-demand features that extend the life of every live moment long after the broadcast ends. Audience personalization and segmentation that makes every program smarter over time.
"This new injection of talent helps companies create video experiences as dynamic and engaging as the content audiences choose every day," said Sam Kolbert-Hyle, CEO of Brandlive. "High quality and production value are now the expectation, not the exception."
Hubilo represents the clearest signal yet of Brandlive's commitment to building the most capable enterprise video platform available, and doing so at a pace other legacy players in this category cannot match.
