3 min read
Webinars That Win
As B2B buyers become more tech-savvy and discerning, they are increasingly looking for webinars that don’t just inform, but also engage them at a deeper level. This is why Thomas Iwasaki, CPO at Brandlive, presented a framework at B2B Marketing Exchange that offers B2B marketers a way to level up their webinars and create events that are tailored to the B2B buyer.
Webinars That Win
Presented by Brandlive at B2B Marketing Exchange and learn why video-led webinars will be even more important.
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